We’re looking for an experienced Personal Training Manager to join our team in Copenhagen, Denmark!

About PureGym:

Founded in 2009, the PureGym Group is one of the largest gym operators in Europe and provides high-quality, low-cost fitness facilities. The Group has more than 2 million members across 500+ gyms and holds market leading positions across Denmark, the UK and Switzerland. By providing quality gyms at affordable prices, where everybody is welcome, we help more people in more places live healthier lives.

The Role: 

As Denmark’s Personal Training Manager, you will own the overall management and delivery of PureGym’s personal training offering in Denmark, working closely with the Group Director of Personal Training.

You will innovate our PT proposition, ensuring it meets the evolving needs of our members. Your role involves collaborating with marketing and digital teams to create compelling PT offerings, while working closely with gym ops to deliver this in club and ensuring PureGym is the preferred choice for personal trainers in Denmark.

Key Responsibilities:

• Consistently deliver DK PT budgeted revenue and margin targets.
• Lead the management and evolution of PureGym’s PT operating model and offering in Denmark.
• Maintain a deep understanding of the PT market and competitive models in Denmark.
• Continuously innovate PureGym’s DK PT proposition, staying attuned to member needs and market trends.
• Collaborate with commercial, marketing and digital teams to build a strong PT sales proposition.
• Develop tools and processes to support managers in growing and managing a commercial PT business and driving trainer retention.
• Drive adherence to the PT education journey and drive engagement of PT’s so they are a loyal and valued part of the Puregym team.
• Partner with District and Regional Managers to drive PT performance.
• Ensure consistent PT payroll processes and advocacy for PTs in gyms.
• Develop GM blueprint and content for managing of PT’s
• Implement PT projects to enhance PT uptake and increase member penetration.
• Collaborate with cross-functional teams to streamline PT offerings.
• Execute marketing strategies for PT leads / sales and management of these promotions.
• Support on localised PT projects and roll out and develop training for the managers and trainers to support the change.
• Develop revenue growth opportunities in personal training
• Travel to gym sites and offices across DK as needed.

Requirements:

• Experience in managing large personal training teams with a proven track record.
• Experience working across a multi-site business.
• Strong commercial and analytical skills.
• Ability to manage and deliver projects with strong change management skills.
• Strong collaborator with excellent people management skills and ability to work with stakeholders at all levels of the organisation.
• Action orientated with a hands-on approach, able to work with a wide variety of people.
• Self-starter who can work dynamically in a flexible and fast-paced environment.
• Comfortable with regular travel across our gyms and offices in Denmark.

Our Values

• Make a difference. Excite and inspire others. ‘Own it’ and be the best we can be.
• Stand Shoulder to Shoulder. Collaborate and share with each other. Include everyone and embrace uniqueness.
• Focus on the detail. Care about the little things. Have determination and resilience to get the job done.
• Play to Win. Improve and innovate – never get complacent. Challenge ourselves and each other. Celebrate our success.

** Please apply with your CV in English **

PureGym is proud to be an equal opportunities employer. Our company mantra is ‘Everybody Welcome’ and we are dedicated to promoting a diverse and inclusive place to work. From a hiring standpoint, we welcome applicants from all backgrounds and are committed to ensuring that our PureGym colleagues reflect the diversity of the nation as well as our millions of gym members we serve.